We shall tweet on the beaches: why Churchill would have excelled in social spaces
Thursday, September 9th, 2010We all know that when it comes to social media content is king. We also know that when it comes getting your message out there the mystical 140 characters is the main consideration. We all want to write killer content that fits into a tweet or a Facebook status update, don’t we?
Well, it is true to a large degree, but the introduction of shortened urls of 10 – 12 characters allow us to link to other content. We just need to make sure that we throw out a nicely baited hook, a tweet of 120 – 130 characters that captures the mood of the piece and inspires the reader.
This is nothing new. Great writers and speakers have always had the ability to grab the attention of their audience with a few well chosen words. I think Winston Churchill is a prime example, with his reputation as a orator built around his ability to communicate with great brevity and wit. (more…)
